ARCS pg 230 act 1,2,6

Activity 1
In one of my English classes I have had to become an “expert” on press releases. I have looked at numerous printed and online press releases. Each writer expresses ethos by identifying their audience. Always following the 5 W’s and the tagalong H is the structure of how they establish character (ethos) in each press release. For an example, ESPN press releases have action pictures and quotes from athletes, coaches, sports analysts, etc. These quotes are the ways that project ethos in each press release, because the facts are coming right from the person. The topic in each press release is focused on generating a newsworthy article that will appeal to journalists who will cover the story in full detail.
Activity 2
Each author does not make a “close” distance relationship with their readers. In a press release it is best to leave out jargon and ego because a press release is simply to state the facts that are most newsworthy and interesting so that a news article maybe developed later on from the media, etc. The voice of the majority of each press release is geared towards the intended audience. ESPN for example uses “sports lingo” because they know that sports viewers, fans, and others who associate their time with sports will understand. The writer also uses really easy words to read quickly and uses numbers and graphics to help create a rhetorical distance for their sports fans/readers.
Activity 6
Ellen DeGeneres.
Dear program writing director,
I feel that the show needs more fun filled games to involve the audience. The doughnut game and marshmellow game is funny and entertaining. So, I have created another game that I fill will spread like wildfire for most popular games played on the show. It involves karaoke and dancing. There will be two randomly chosen audience members and they will have to pick out of a list of artists and the specific song and they will have to sing and dance like that song artists. It will be great. We can even have people send in youtube videos that could lead to a free trip out to LA and come to the show for like a “playoff.” You know how I feel about dancing so why not start my show with dancing and end it with dancing.